LOS ANGELES, CA (March 2, 2010) – Jamie Loeb, Vice President of Marketing for Nederlander Concerts, the preeminent owner and operator of several premier concert venues, announced today that Jay Hughen has joined the team as Director of New Media. Hughen brings local, regional and national experience to this position and will oversee all aspects of online marketing, database management and social media efforts for Nederlander’s award winning venues, including The Greek Theatre, Santa Barbara Bowl, Grove of Anaheim, San Jose Civic and Pantages Theatre.
“With the expansion of Nederlander Concerts along the West Coast and the increased focus on mobile and online marketing, we feel Jay’s vast knowledge of this integration will be beneficial to our company,” said Loeb. “We look forward to taking our marketing department to the next level by strengthening our capabilities in the digital space.”
“I am thrilled to join a company that has such a respected legacy in the music industry. I share the company’s passion and enthusiasm for live music and look forward to using new media to enhance the concert experience at Nederlander venues,” said Hughen.
Hughen formerly worked for Warner Bros Records where he was responsible for the new media marketing campaigns for a diverse roster of recording artists including Michael Bublé, Muse, Eric Clapton and Mastodon. Prior to that he was the Director of Marketing for A&M Records where he oversaw radio promotions and marketing for the company’s alternative rock artists.
Nederlander is currently working on programming for the award-winning Greek Theatre’s 2010 season, which will be announced soon with the launch of the Premiere Marquee Club, the venue’s annual subscription program found online at www.pmcla.com.
About Nederlander Established in 1912 by David Nederlander, the Nederlander Organization is privately held and owned by James M. Nederlander and James L. Nederlander Jr. who also own and/or operate world renowned legitimate theatres in the United States and England. These venues include the Brooks Atkinson, the Gershwin, the Lunt-Fontanne, the Marquis, the Minskoff, the Nederlander, the Neil Simon, the Palace and the Richard Rodgers Theatre on Broadway in New York; the Pantages Theatre in Los Angeles, the Auditorium, the Cadillac Palace, the Ford Center for the Performing Arts-Oriental and the LaSalle Bank Theatre in Chicago and other distinguished venues in major markets across the country; and the Adelphi, the Aldwych and the Dominion Theatres in London. In addition, the company is a major producer of national touring theatre productions. The Nederlander Organization is one of the few remaining family run entertainment enterprises in the United States
Headquartered in Los Angeles, Nederlander Concerts promotes and produces a wide range of quality live entertainment across the Western United States. This boutique event promotion firm exclusively operates and programs the most coveted and awarded small to mid-size venues including The Greek Theatre and the Pantages Theatre in Los Angeles, the Santa Barbara Bowl, the Grove of Anaheim, and the San Jose Civic. In addition, the company promotes events at third party arenas, theatres and clubs up and down the coast including the San Diego Civic and RIMAC Arena at UCSD and Raley Field in Sacramento.